Gold and Blue Enterprises Hires New Chief Revenue Officer

WVU NIL initiate Gold & Blue Enterprises has announced the addition of Joshua Pearson as the Chief Revenue Officer, bringing more than 25 years of experience in sales leadership, business development, entrepreneurship, strategic partnerships and revenue growth across the mining, manufacturing, packaging and industrial sectors.

A West Virginia native and longtime business leader, Pearson has built his career around developing businesses, creating strategic relationships and leading organizations through periods of growth and transformation.

Throughout his career, he has held senior leadership positions with companies including Gainwell Engineering, Swanson Industries and Mountaineer Packaging.

As Chief Revenue Officer, Pearson will lead revenue development and strategic partnership efforts for Gold & Blue Enterprises, the NIL initiative of WVU Athletics. He will focus on expanding corporate partnerships, developing new revenue opportunities and helping create sustainable opportunities that support Mountaineer student-athletes and the future of WVU Athletics.

“I’m incredibly honored and excited to join Gold & Blue Enterprises and have the opportunity to contribute to something that means so much to the state of West Virginia,” Pearson said. “I’ve spent my career building businesses, developing relationships and creating opportunities, and I’m excited to bring that experience to GBE and help build something special for our student-athletes, our university and the entire Mountaineer community.”

Pearson has been instrumental in launching and building two successful startup companies, helping grow both organizations from the ground up through strategic business development, sales leadership, customer relationships and revenue growth.

His accomplishments as an entrepreneur and business leader have earned him recognition as West Virginia Young Entrepreneur of the Year and as a 40 Under 40 honoree by The State Journal, recognizing his contributions to business and his leadership within the community.

He brings extensive experience in revenue generation, sales strategy, team leadership, customer development and strategic partnerships to his role with Gold & Blue Enterprises. Over the course of his career, he has led sales organizations, developed new markets, built long-term customer relationships and helped drive significant revenue growth.

Pearson earned three bachelor’s degrees from Fairmont State, in finance, management and marketing, and later earned his master of business administration (MBA) from the University of Charleston. His educational background, combined with more than two decades of business leadership and entrepreneurial experience, provides a strong foundation for his role in helping drive the continued growth of Gold & Blue Enterprises.

This story initially appeared as a WVU press release.